Many people under-estimate the importance of a logo when marketing their business.  A logo is your business’s brand and identity. Most people are visual, meaning that when they see an advertisement online or offline, they will remember the message more if there is a prominent visual reference. This is why McDonalds uses the arc which […]

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This month, we would like to feature Spinal Dynamics Chiropractic of Meridian, Idaho as our client in spotlight. We worked with Spinal Dynamics on a brand new pair of websites to promote their modern and professional chiropractic services that they proudly offer to the Treasure Valley. Below is a recent Q & A featuring the […]

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I remember being a kid and always hearing grown-ups talk about ” not having enough time in the day,” and thinking to myself  how funny that sounded. But then again,  when you’re a 10 year old kid out of school for the summer, things are different. Flash forward to 15 years later, and the reality […]

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Boise is a beautiful place to live and for starting a business. Boise, Idaho has the right elements possible for you to become successful for many business ventures. The size of the city is somewhere between really big and semi-small. Boise continues to becomes one of the largest metropolitan cities in the pacific northwest. Boise […]

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Keep It Organized I’ve seen many companies large and small struggle with organization when it comes to managing projects, expansion, new ideas, and general day to day operations. Don’t get me wrong, I’ve been caught red-handed being unorganized at times, but luckily it’s an easy beast to battle and overcome. Make lists for yourself every […]

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Throw away the gimics, and give the people what they want. Simple enough, Right? Wrong. it is really easy to rely on a catchy gimic to catch viewer’s attention, which sometimes works, but often times doesn’t. Gimics are used to draw your audience in and help earn their interest. Although sometimes this works, most viewers, […]

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The following post was inspired by a recent article highlighted in Entrepreneur Magazine. A standard and highly recommended page for almost every website is a “Contact Us” page. It allows and encourages your website visitors to get in touch with you, inquire about your services and/or products, and supplies you with valuable information about your […]

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One great way to meet new people, potential clients, and network with other business owners, is to donate your services or products for a good cause in your community. Whether it be a raffle at a benefit concert, a prize at a 5k, or simply working with a non-profit, giving back to your community can […]

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What if there was a book somewhere that teaches you how to run a business? Maybe there is? But the real truth is, every business owner has to find their style of selling their product or service to their customers. To say that the guy selling shoes down the road and the guy selling insurance […]

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