Google rolled out a new “post” feature a few months ago. The idea behind this, is to let your potential customers see latest news, promos, or announcements straight from your Google map/reviews listing on Google.
This is a great feature, as it shows your clients that you’re keeping them up to date, without them having to even visit your website. This feature is also important to let Google Plus know you’re keeping up with their listing standards as well.
For more information, check out this article: https://support.google.com/business/answer/7342169?hl=en
Until next time,
Thrive Web Designs – Your Boise Web Design team