At Thrive Web Designs, we understand how valuable online reviews are to your business. In fact, people rely heavily on the feedback and recommendations they get from others before they choose where to spend their hard-earned money.
Unfortunately, however, dissatisfied customers are often the ones who take the time to write a review compared to a happy customer who had a positive experience. That’s why it’s crucial to learn how to generate positive reviews on Facebook and Google with the following tips.
How To Get Positive Reviews On Facebook & Google
First and foremost, if you want to generate positive reviews on Facebook and Google, you have to ask! If a customer had a positive experience with your company, they are often willing to share it with others. The downside, however, is that people can forget due to their busy lives and need to be reminded. That’s why Thrive Web Designs would like to provide you with the following ways to generate positive reviews from your loyal customers.
Ask For Reviews In-Person
Asking for reviews from happy customers in person is highly effective. Even more, they probably already shared their positive experience with you in an email or conversation. Simply ask them to take a quick minute to share their review on Facebook or Google so other customers can benefit from their experience. To make the process as easy as possible for them, provide them with a link directly to your Google or Facebook page so they don’t have to worry about searching for it themselves.
Encourage Customer Check-In’s
Facebook typically asks people to leave a review when they check-in to businesses online. Increase the chances for generating reviews by providing free Wifi so customers are more likely to check in with their smart devices while they’re on location. Keep in mind, however, that aside from free Wifi, you should never exchange discounts or gifts for positive reviews.
Ask For Reviews Via Email
If you send weekly or monthly newsletters to customers as part of your online marketing strategy, why not add a button or widget to request reviews? Think about how you want to include it and what will drive customers to leave a review.
For example:
“If you were happy with our (…) service, one of the best ways to thank us is to write a review!”
Add A Call To Action To Your Website
Designate a prominent space on your website to include a call to action to generate positive Facebook and Google reviews. You’ll also want to make it look professional and easy to use by installing a widget designed specifically for this purpose.
For example:
“Did We Make You Smile? One of the Best Complements We Can Receive is a Testimonial!”
Hand Out Business Cards, Flyers & Print Ads
If you use traditional marketing methods like business cards, flyers, and print ads, include a space where you can request reviews in your messaging. You can also include a link where people can leave a review along with a visual snapshot of a Google search of your business with the mouse cursor hovering over the “write a review”.
Hang Visible Signs At Your Business
Another traditional marketing method to generate positive Facebook and Google reviews is to hang visible signs at your business location. This will allow customers to see these signs while doing business with you making them more likely to leave a review while they are there.
Use Positive & Negative Reviews to Your Advantage.
Facebook and Google are among the most influential platforms for local and national businesses. Use both positive and negative reviews to your advantage. Boost your reputation by responding to each and every review in an enthusiastic and gracious light. Even if you receive a negative review (everyone does) make sure to respond in a professional, helpful manner. Doing so will show others that you are willing to go out of your way to help resolve any issues a customer may have had in a positive and constructive manner.
Professional Web Design
If you would like more information about our professional web design services and ways to generate positive Facebook and Google reviews, contact Thrive Web Designs at (208) 391-2504.