Web Development
Deciding to have a website for your business is essential to keeping up with today’s competition. Let’s face it, not many people use the Yellow Pages anymore but instead jump online to find the service they need. Having a website built is only the 1st step of a 2-step process in order to effectively generate new leads online. The 2nd step after your website is developed is getting your website optimized properly by a Boise SEO team so that search engines can successfully find you, as well as get your site to the 1st page on Google.
Although important to have, an improperly optimized website can almost be as ineffective as not having one at all. Many times, when we launch a new website for our client, they will see optimal results with the Foundational SEO package we offer with every new website development, specifically if their existing website wasn’t optimized properly, or if at all.
For those that are competing in a much more cut-throat market, our advanced SEO package is proven to drive results, and more importantly, higher rankings.
As a Boise SEO company, Thrive Web Designs understands that no two businesses are 100% alike, therefore the way we optimize one business might slightly differ from another based a few items including:
Regardless if you are hiring Thrive for just a new website or ongoing SEO, search engine optimization is at the core of every website we build. We understand that 99% of all businesses rely on their website to bring in new leads and potential business. This is achieved by a process in which we work to make your site more relevant on searches, as well as a long list of on-site and off-site tweaks and additions.
Google is big on speed, and let’s face it, so are your potential customers. Nobody wants a website that loads slow, and not only does this detract from customers going through your sales funnel, but this also hurts your SEO, as Google views website speed as a huge ranking metric.
Along with speed, comes security. Having an SSL certificate installed on your website is not only required nowadays, this is another ranking metric that Google uses when ranking your site in the SERPS. (search engine ranking position). Thrive can help make existing websites safe by installing an SSL certificate and making sure each page properly shows the padlock in the search bar.
When it comes to content, the recipe is simple. Quality AND Quantity will yield results. You cannot have one without the other, and our team understands the nuances of making a website rank well based on content. Luckily, Thrive offers content marketing services so that clients don’t have to worry about writing their own content. We offer these services for new and existing websites, as well as writing for SEO and ongoing blog posts too.
Our job is to ensure that all pages on a website has the proper amount of content, relevant to the search term, as well as the keywords in the proper placements. You’d be surprised to find that not only is this still an important metric that Google uses for ranking, but how detrimental not having them and what that will do to crush your SEO. We’ve seen it time and time again with websites developed with no SEO in mind. Same goes for backlinks, however the goal is not to throw 10,000 backlinks at your site. The name of the game is relevancy and authenticity.
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Our team is ready to help provide you with unmatched service, whether you’re needing help with web design, programming, online marketing, content writing, and more!
