You’ll notice a consistent theme in modern web design nowadays.

Start small, and dive deeper…..

Most websites today are designed with the focus of marketing a certain product or service.

The intention however, has shifted from years prior. Your home page presents the most value and potential for gathering your client’s attention and pushing them towards more information further on into your site.

Understanding how to leverage the design & development of your home page is crucial in providing the best marketing experience possible. One thing to keep in mind is that providing TOO MUCH content or information on your home page can be a real big deterrent in attracting new business.

Each section of your page should include just enough information that is powerful and written towards a “call to action,” or a way to draw people in to find out more.

The rest of your site can contain tons of information that will help sell your product or services, but the home page should be a place of balance without the feeling of being overwhelmed.

Simple and focused design of the home page leads to a much better experience for everyone when navigating your site.

Until Next Time,
Josh Olswanger
Thrive Web Designs – Your Boise Web Design Team